The overall aim of the project is to help increase the influence of Beyond GDP indicators in policy, by improving knowledge transfer between those creating and promoting such indicators and their potential users.

The four key objectives of BRAINPOoL are:

  • To survey and categorise the research reservoir on Beyond GDP indicators, including building an understanding of the intentions of those working in the field, and the impact they have had to date.
  • To understand the potential users of Beyond GDP indicators, so as better to understand how such indicators can prove more attractive to them, and who the key supporters and opponents of these indicators are.
  • To stimulate and improve user-producer interactions, through case studies and knowledge brokerage activities.
  • To ensure consolidation and follow-up, through a final action plan, a concluding conference, and the establishment of linkages and networks involving both indicator producers and potential users.